Your profile picture influences what others think about you. Social media sites and user based applications such as LinkedIn, Facebook, Gmail, offer the ability to upload a picture of yourself to a profile. The importance of this picture and the power it holds is worth a careful look.
In this post I hope to convince you that a quality profile picture is worth having and can be a valuable tool in helping others get to know you as a person. In particular for profile pictures associated with personal or professional work or when collaborating with others over time and distance. I hope to convince you to use a recent picture that has qualities like being well lit, features only you, has a neutral background, with a facial expression that is calm, welcoming, or open. Smiles are good because they encourage others to smile and feel more relaxed.
Encourage recognition and familiarity
Familiarity with your face and voice helps people remember you. Using a recognizable and carefully selected picture of yourself reinforces you as a person and helps people remember your name, who you work with, your good ideas. Recognition and familiarity cultivate trust and human connection.
First impressions can last and your profile picture might be someone’s first impression of you. People happen upon your profile picture when seeing your activity in chats, document histories, or in the comments you left somewhere. In absence of anything else, your profile picture is part of what makes a first and lasting impression if you rarely if ever change your profile picture. Consider how important a person’s picture is to match-making sites with millions of users. Lots of opinions formed based on that picture.
For business purposes, having a profile picture that includes just you in a simple environment with a relaxed or happy look on your face can be effective in cultivating more than just trust. It can communicate your approachability, accessibility, personality, even confidence. A profile picture that is your favorite cartoon character, super-hero, or abstract imagery, while creative and evocative of your personality, doesn’t enable others to connect with you as a person.
Show others you care
A quality picture of yourself shows care and attention to detail. Respect is afforded to detailed people and having an example of that be so visible is a good thing. Perhaps more important is the impact of a poor quality picture. Poor quality pictures can suggest you don’t care, aren’t approachable, lack confidence, are hiding something (maybe just your face), and whether we like it or not this can influence what people think about you.
Taking the time to create and upload a good picture communicates confidence. How you present yourself in profiles represents a type of personal brand. It doesn’t have to be so formal, but there is value in investing a little effort to make a good impression.
Another aspect to showing you care about the quality of your profile picture is how often you update it. Once a year or every few years for example. Prior to talking to a group of university students on trust and influence in the technology world, I updated a profile picture to be me wearing the same thing I was going to wear when I talked to them. I made a joke about it as well as a point about recognizability. It’s important to use a current picture versus a decade old image cropped from a group shot. Using a profile picture that wasn’t taken for the purpose of being a profile picture can give the impression you don’t care and that details aren’t important.
Summary and Recommendations
Using a quality picture of yourself is good for your career. It can impact the impression you leave with others as well as your ability to influence. It might be what people stare at while you’re talking during an online meeting. A good profile picture is the next best thing to using your camera.
Take the time to review your current profile pictures. See if they are consistent, have good lighting, focus, balance, neutral backgrounds. Consider other things like whether your head is positioned effectively within the thumbnail space, is the expression on your face too intense, too silly, bored. Maybe your face is unrecognizable because it’s not a picture of you, you’re too far away, there is a lack of contrast, or you’re wearing a hat and/or sunglasses. Look at other profile pictures, find a good example and copy it (but not literally).
For this purpose, selfies are perfect. Don’t dismiss the value and quality of the camera in your phone; you don’t need a professional camera to take a good picture. Try taking a couple selfies with the sun on your face, blue skies in the background, a field, or a line of trees in the distance. Think of something positive, turn your head, smile, click, fake laugh, click, sly grin, click. Take five of them. Pick the best and upload it. You might be surprised at how easy it is to take a quality selfie that makes a perfect profile picture.
Lastly, when there are multiple systems having their own profile pictures, consider keeping your profile pictures in sync across them. It shows awareness and reinforces you as a person outside these different systems. The consistency and attention to detail says you understand how things work, are confident, and take care to represent yourself well. Your profile picture is an important and valuable tool to your career. Use it to make a positive impression.
References
- Why your profile picture is so important
- The importance of your profile picture for your career
- Why your profile picture is so important
- The importance of a professional profile photo
- Perfect profile pictures – 9 tips
- Context and trust
- Space and trust
- Value of positive pressure
- Camera use and cultivating trust
- Audio quality and credibility